Gordon Hester


Gordon Hester

Global Business Strategist and Servant Leader

Gordon Hester is a renowned entrepreneur and business strategist, and his wealth of experience in the network marketing profession and beyond is extensive.

Gordon was recently announced as the new General Manager of Sales for the USA and Canada of a growing, $2-billion-dollar plus global Network Marketing company.

For 25 years, Gordon was the CEO for Roberti Enterprises. Although Roberti Enterprises was a conglomerate of various companies, it was best known for building one of the largest global distributorships in the history of the Direct Selling Industry with sales in excess of $8 billion and a sales organization exceeding 100,000 distributors in over 25 countries. During this period, he coached and trained thousands of entrepreneurs in North America, 15 European Member countries, Israel and Australia.

After retiring in April 2016, Gordon started his own global business consulting practice. The focus of his consulting practice was B2B, primarily with start ups and mid-sized global companies. The scope of his consulting is very broad but always focused on problem solving, both in operations and sales. Much of that work is on business strategies and the development of systems and process necessary to advance momentum in their businesses.

In 2018, Gordon launched a global technology business called Shapetech Solutions, LLC. Shapetech Solutions is a boutique tech design and full-stack development firm with offices in both Sarasota, Florida and Nis, Serbia. Shapetech has an international team of business consultants, developers, and designers providing transformative solutions for global businesses. The Shapetech Team has over 40+ years of business experience and over 100+ years of tech experience.

For the last four years, Gordon has been on the Advisory Council for the Entrepreneur Program at Wake Forest University. He works closely with the director of this program, Dan Cohen, especially mentoring students. Dan joined Wake Forest in 2015 after founding and directing eLab at Cornell. That program was hailed by Forbes Magazine as a major driver of Cornell’s ascent to a #4 national ranking in entrepreneurship. Gordon is also helping expand the mentorship program.

Gordon’s book, Positioned Right, was recently released, which looks at the path forward to enhancing the future of direct selling and network marketing.

Truly a servant leader, Gordon gives of his time and talents in the service of many prestigious organizations:

Member of the Forbes Coaching Council
Forbes Magazine

Liaison, DSEF Academic Advisory Council
Direct Selling Education Foundation

Lecturer, University Events
Direct Selling Education Foundation

Member, Industry Engagement Committee
Direct Selling Association

Member, DSA Research Committee
Direct Selling Association

Advisory Council Member, Entrepreneurial Program
Wake Forest University

Board Member, Sarasota/Tampa Region
Make a Wish Foundation